Patrick E. Gonzales
President, Gonzales Research & Marketing Strategies, Inc.

Patrick E. Gonzales was formerly Chief Operating Officer for Mason-Dixon Opinion Research and President of Mason-Dixon Campaign Polling and Strategy, Inc.  For three decades, Gonzales has polled and analyzed over one thousand elections at the presidential, congressional, state, and local levels.

Mr. Gonzales has also conducted numerous market research projects and created message development programs for businesses and organizations throughout the country.

Mr. Gonzales graduated magna cum laude from the University of Baltimore with a degree in political science.  He lives in Annapolis, Maryland with his wife, Hilary, who is Executive Vice President, Marketing for the Company.



Gonzales Research & Marketing Strategies, Inc. has the expertise to conduct local, regional and national research programs for advertising agencies, PR firms, marketing consultants, government agencies, small businesses, political candidates, trade groups, policy and political actions groups, and more.

For the past 25 years, Company President Patrick E. Gonzales has conducted well over a thousand original research and strategy development projects for a wide range of clients at the local, state, and national level.

Our research techniques are scientifically based and time-proven for effectiveness.  For each project, we select the methods that are best suited to give you precise insight into your target market or audience. These methods include telephone surveys, intercept interviews, online surveys, secondary data research, focus groups, and mail surveys. 

For companies, consumer groups, and associations, we can plan and conduct a variety of research programs including market share analyses, product viability research, advertising research, consumer preference studies, customer satisfaction surveys, focus groups, and trade association/organization polls.

For those involved in monitoring and shaping public policy, we can design programs to measure public attitudes, such as citizen surveys and opinion polls.

Political clients can depend on us for strategic information gathered by benchmark surveys, follow up surveys, tracking polls, and exit polls.

Gonzales Research &
Marketing Strategies, Inc.
558 Bay Dale Court
Arnold, MD 21012
Tel: 443-458-5034

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