Gonzales Research &

Marketing Strategies

 

Maryland’s leader in public opinion polling”

 

 

 

 

Maryland Poll – Part 1

 

Most Important Issue

Governor O’Malley Name ID

Slots

Emissions Standards

Smoking Ban

 

 

January 2007

 

Contact: Patrick Gonzales    410-974-4669

 

 

www.garesearch.com


Methodology

 

 

Patrick E. Gonzales graduated from the University of Baltimore in 1981 with a degree in political science.  He is the former president of Mason-Dixon Campaign Polling and Gonzales/Arscott Research & Communications, Inc. 

 

Since the mid 1980’s, Mr. Gonzales has polled and analyzed hundreds of elections in Maryland.  Additionally, he and his associates have conducted numerous market research projects and crafted message development programs for businesses and organizations throughout the state.

 

Laslo V. Boyd is president of Mellenbrook Policy Advisors, a consulting firm specializing in policy, planning, and communications strategies, and an associate partner of Gonzales Research.  Dr. Boyd received his Ph.D. from the University of Pennsylvania and has over 30 years of experience in higher education, government, and public policy.

 

Together they have formed a firm called Gonzales/Boyd Political Consulting, specializing in offering research and strategy development for political candidates and those looking to shape public policy.  Visit their web site at www.gonzalesboyd.com

 

This survey was conducted by Gonzales Research & Marketing Strategies from January 22nd through January 28th, 2007.  A total of 809 registered voters in Maryland who vote regularly were interviewed by telephone.  A cross-section of interviews was conducted in each jurisdiction within the state to reflect general election voting patterns.

 

The margin for error, according to customary statistical standards, is no more than plus or minus 3.5 percentage points.  There is a 95 percent probability that the “true” figures would fall within this range if the entire survey universe were sampled.  The margin for error is higher for any demographic subgroup, such as gender or party affiliation.

 

 

 

 

 


Maryland Statewide Poll Sample Demographics

 

Gender

Race

Region

 

Male         405   (50%)

 

White        619   (77%)

 

Eastern Shore/S Md  107      (13%)

Female      404   (50%)

Black        174   (22%)

Baltimore City             76        (9%)

 

Other/Ref   16 

Baltimore Suburbs     280      (36%)

 

 

Washington Subs      249      (31%)

 

 

Western Maryland      97      (12%)

Party Registration

 

 

Democrat         454   (56%)

 

 

Republican       251   (31%)

 

 

Independent     104   (13%)

 

 

 

 

 

 

Regional Groupings are as follows:

 

Eastern Shore/ Southern Md

 

Baltimore City

Baltimore Suburbs

Washington Suburbs

Western Maryland

 

Calvert Co.

 

Baltimore City

 

Anne Arundel Co.

 

Montgomery Co.

 

Allegany Co.

Caroline Co.

 

Baltimore Co.

 Prince George’s Co.

Carroll Co.

Cecil Co.

 

Harford Co.

 

Frederick Co.

Charles Co.

 

Howard Co.

 

Garrett Co.

Dorchester Co.

 

 

 

Washington Co.

Kent Co.

 

 

 

 

Queen Anne’s Co.

 

 

 

 

Somerset Co.

 

 

 

 

St. Mary’s Co.

 

 

 

 

Talbot Co.

 

 

 

 

Wicomico Co.

 

 

 

 

Worcester Co.

 

 

 

 

 


Summary

 

Most Important Issue in Maryland and Governor Martin O’Malley

 

The top issues for Maryland voters as this year’s legislative session kicks into gear are health care, at 20%, and education, at 18%, followed by crime (13%), taxes (11%), the economy (6%), and the environment (5%).  Other issues received mention from less than five percent.

 

Newly elected Governor Martin O’Malley begins his term in office with a decent standing among Maryland voters: 50% say they have a favorable opinion of O’Malley, 23% have an unfavorable opinion, 24% are neutral, and 3% don’t recognize him yet.  With the contentious election over, and having the leaders in the General Assembly belonging to the same party, O’Malley is well situated to build on his position with voters as his tenure evolves.

 

Direction of State

 

Another advantage the Governor enjoys at this point is that a majority of voters think that things are going well in the state; with 61% saying things in Maryland are moving in the right direction, and only 25% feeling things are moving in the wrong direction.

 

Republicans, at 35%, are significantly more likely than Democrats or independents to think that things are moving in the wrong direction in Maryland, but even among this group a plurality of 48% say they are satisfied with where the state’s heading.

 

 

Slots

 

Bringing slots into Maryland remains controversial among voters, but slightly less so than a year ago.  Statewide, 53% say they favor allowing slots at Maryland racetracks, while 41% are opposed, and 6% offered no opinion.

 

Slots

 

Favor

Oppose

No answer

 

 

 

 

January 2007

53%

41%

6%

January 2006

49%

44%

7%

January 2005

49%

45%

6%

August 2004

55%

38%

7%

March 2004

54%

35%

11%

October 2003

56%

34%

10%

August 2003

57%

31%

12%

March 2003

47%

45%

8%

January 2003

46%

40%

14%

August 2002

46%

37%

17%

 

Fifty-nine percent of men favor allowing slots at racetracks, compared to only 47% of women.  Fifty-five percent of whites say they support slots, contrasted with 46% of black voters.  A 52% majority of Washington suburbs voters oppose slots.

 

By party, 49% of Democrats favor slots and 44% are opposed; 60% of Republicans favor slots and 38%% are opposed; and among independents, 54% favor slots and 37% are opposed.    

 

The party dynamic toward allowing slots has shifted over the past year, with Governor Bob Ehrlich, a strong supporter, no longer in office.

 

                                                            Favor              Oppose

 

Democrats (2007)                                  49%                  44%

Democrats (2006)                                  38%                  54%

 

Republicans (2007)                                60%                  38%

Republicans (2006)                                69%                  26%

 

Independents (2007)                              54%                  37%

Independents (2006)                              46%                  48%

 


Emissions Standards for New cars

 

Maryland voters were read the following: “Would you favor or oppose legislation that requires tougher emissions standards for all new cars sold in Maryland?”  

 

Statewide, a substantial majority of 74% say they favor legislation for tougher emissions standards, while 14% are opposed, and 12% gave no opinion.

 

Seventy-nine percent of Democrats, 69% of independents, and 67% of Republicans say they would favor such legislation.

 

It is expected that this issue will provoke significant debate and discussion, and as with any important matter, “the devil’s in the details,” but the initiative starts out with a strong footing among Maryland voters.

 

 

Smoking Ban

 

Statewide, 70% of voters favor a ban on smoking in all bars and restaurants, while 24% are opposed to a ban, with 6% offering no opinion.

 

Again, support spans party lines, with 76% of Democrats, 64% of independents, and 61% of Republicans saying they would favor a smoking ban.

 

 

$400 million School Construction

 

Governor O’Malley’s initiative to include $400 million in this year’s state budget is extremely popular with Maryland voters.

 

Statewide, 81% favor this money for school construction, only 8% oppose it, while 11% gave no answer.  Broad support crosses party, gender, and racial lines.

 

 


MOST IMPORTANT ISSUE

 

QUESTION: What do you feel is the most important issue facing the State of Maryland today?

 

Health care costs/access                       20%

Education                                             18%

Crime/illegal drugs                                13%

Taxes                                                   11%

Economy/jobs                                        6%

Environment                                           5%

Traffic/transportation/roads                     4%

Utility hikes                                             4%

Threat of terrorism/security                     3%

Budget deficit                                         2%

Affordable housing                                  2%

Growth/development                              2%

Abortion/moral issues                             2%

Slots/gambling                            2%

Illegal immigration                                   1%

No answer                                             5%

 

 

 

 

 

NAME RECOGNITION

 

 

I am going to read you the names of several individuals.  After I mention each name, I would like you to tell me if you recognize that person.  If you do, I would then like you to tell me whether you have a favorable, unfavorable, or neutral opinion of that individual.

 

The first (next) name is _________________.  Do you recognize that name?

 

(IF YES)  Do you have a favorable, unfavorable, or neutral opinion of that person?

 

                                                                                                                  Don’t

                Favorable        Unfavorable        Neutral          Recognize

 

Martin O’Malley               50%                 23%                 24%               3%        


QUESTION:    Generally, do you think things in Maryland are moving in the right direction, or moving in the wrong direction?

 

Statewide Results

 

Response

Statewide

 

 

Right direction

61%

Wrong direction

25%

No answer

14%

 

 

 

Party - Maryland moving in the right direction or wrong direction?

 

 

Party

Right Direction

Wrong Direction

No

Answer

 

 

 

 

Democrat

67%

20%

13%

Republican

48%

35%

17%

Independent

65%

23%

12%

 

 

Gender – Maryland moving in the right direction or wrong direction?

 

 

Gender

Right Direction

Wrong Direction

No

Answer

 

 

 

 

Men

59%

26%

15%

Women

63%

24%

13%

 

 

Race – Maryland moving in the right direction or wrong direction?

 

 

Race

Right Direction

Wrong Direction

No

Answer

 

 

 

 

White

60%

26%

14%

African- American

 

63%

 

22%

 

15%


QUESTION:    Do you favor or oppose allowing slot machines at Maryland racetracks?

 

Statewide Results

 

Response

Statewide

 

 

Favor

53%

Oppose

41%

Not Sure

6%

 

 

 

Party - Favor or oppose slot machines?

 

 

Party

Favor

Oppose

Not Sure

 

 

 

 

Democrat

49%

44%

7%

Republican

60%

38%

2%

Independent

54%

37%

9%

 

 

Gender – Favor or oppose slot machines?

 

 

Gender

Favor

Oppose

Not Sure

 

 

 

 

Men

59%

36%

5%

Women

47%

46%

7%

 

 

Race – Favor or oppose slot machines?

 

 

Race

Favor

Oppose

Not Sure

 

 

 

 

White

55%

40%

5%

African- American

 

46%

 

45%

 

9%

 


Region - Favor or oppose slot machines?

 

 

Region

Favor

Oppose

Not Sure

 

 

 

 

Eastern Shore/ Southern MD

 

59%

 

34%

 

7%

 

Baltimore City

 

46%

 

46%

 

8%

Baltimore Suburbs

 

62%

 

31%

 

7%

Washington Suburbs

 

42%

 

52%

 

6%

Western Maryland

 

54%

 

42%

 

4%

 


QUESTION:    Would you favor or oppose legislation that requires tougher emissions standards for all new cars sold in Maryland?

 

Statewide Results

 

Response

Statewide

 

 

Favor

74%

Oppose

14%

Not Sure

12%

 

Party - Favor or oppose tougher emissions standards?

 

 

Party

Favor

Oppose

Not Sure

 

 

 

 

Democrat

79%

9%

12%

Republican

67%

18%

15%

Independent

69%

25%

6%

 

 

 

QUESTION:    Would you favor or oppose legislation that would ban smoking in all restaurants and bars in Maryland?

 

Statewide Results

 

Response

Statewide

 

 

Favor

70%

Oppose

24%

Not Sure

6%

 

Party - Favor or oppose smoking ban?

 

 

Party

Favor

Oppose

Not Sure

 

 

 

 

Democrat

76%

21%

3%

Republican

61%

28%

11%

Independent

64%

29%

7%

 

 

QUESTION:    Do you favor or oppose the proposal to include $400 million in this year’s state budget for school construction?

 

Statewide Results

 

Response

Statewide

 

 

Favor

81%

Oppose

8%

Not Sure

11%

 

 

 

Party - Favor or oppose $400 million for school construction?

 

 

Party

Favor

Oppose

Not Sure

 

 

 

 

Democrat

83%

5%

12%

Republican

76%

15%

9%

Independent

85%

4%

11%

 

 

Gender – Favor or oppose $400 million for school construction?

 

 

Gender

Favor

Oppose

Not Sure

 

 

 

 

Men

78%

12%

10%

Women

84%

4%

12%

 

 

Race – Favor or oppose $400 million for school construction?

 

 

Race

Favor

Oppose

Not Sure

 

 

 

 

White

79%

9%

12%

African- American

 

88%

 

3%

 

9%